successfully finish your film. Everyone love a hero.
Rule #2 – Make it easy
Word-of-mouth is lazy. You’ve got to help it along if you expect it to go anywhere. You need to do two things: Find a super-simple message and help share it. What I’ve done is tell people, ”This is my first feature film!”. When people hear the word ”first” they always seem to get a little bit curious.
Rule #3 – Make People Happy
Happy fans are your greatest advertisers. Thrill them. Create an amazing film. Do whatever it takes to make the experience remarkable for them. Make sure the work you do gets people energized, excited and eager to tell a friend. For me that means always shipping DVDs to my customers the exact day they purchase me movie from the website, provide free shipping or personally delivering the