target some sites that focus on the old west. You get the picture.
Search for blogs like Giant Robot, Ain’t it Cool News, and Rotten Tomatoes. Find blogs that cover the type of filmyou’ve made, make a list of any and all film and entertainment sites and contact them. Don’t try to cover all of the social media sites. You won’t have the time, money, or energy to cover all of the blogs, forums or social media sites. Make a list of those sites and blogs that you feel are most in-line with your project and work those. You’re better off concentrating on a few sites and building connections, than posting one or two items on hundreds and creating no relationships.
Think of the different ways you can create interest: humor, sex, controversy, fright – stuff that blows up – all of that sells. Use it. Don’t focus on selling, but on creating interesting