attract people to it. Has this genre of film had any recent notable successes? Does your film intersect with any issues or topics that are garnering attention? Save your passion for your filmmaking, and focus your remaining energy into crafting a professional marketing campaign and learning the highly efficient language of film buyers.
3. Film buyers are overextended, have short attention spans, and don’t want to waste time. Film buyers are professionals. Hook them fast with a comprehensive one sheet (or sell sheet). The circumstances in which you are pitching your film are going to vary, but one thing that everybody will need at some point is a one sheet as part of their promotional package. Here is the crucial thing: your sheet should be short and to the point. This sheet is a cliff notes to the strongest features of your film. Do you have a few positive