for clearance to the web-based independent online publisher?
As independent publisher would essentially be super-efficient news distributors and marketers for those very stories and for the brands behind them, this would be a win-win proposition for all involved. And while this would not allow small independent publishers to get access to major television breaking video footage, it would be an important step in the right direction.
More so in fact than one would think. Corporations releasing video materials about their new products and technologies would greatly benefit from a much wider and much more targeted distribution of their messages and small publishers would have quality video materials with which to enrich and complement their text-based stories. This approach would not limit independent publishers freedom to criticize or dissent with some of