distributing products made from blended fruit juice including freeze-dried acai powder and puree. The company was founded in 2005 and was recently ranked eighteenth on Inc. Magazine’s 500/5000 ranking of the fastest growing private companies in the US. The effectiveness claims of the product’s key polyphenol antioxidants have been refuted by the FDA, Linus Pauling Institute, and European Food Safety Authority who all claim that these compounds once digested have little or no health value. A Newsweek report stated that only 10% of distributors made more than 0 per week and the 2008 dropout rate was around 70%. Despite these and some clinical reports of adverse effects, the company remains highly popular within the network marketing community, ranked #9 in MLMInsider.com’s most recent popularity vote. This is possibly attributable to the company’s excellent management team
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