what we’ve received and what we expect to receive based on films in the pipeline,” Biswurm said. “Until recently, the placements have been marginal. That weakness is a cause for our disappointment.”
Other Universal films in which VW autos have starred so far are “Curious George,” “The Fast and Furious: Tokyo Drift,” “Inside Man,” “Hot Fuzz,” “Accepted,” “Something New,” and “Mr. Bean’s Holiday.” At present, VW expects to have placements in five additional films in production, but it is not committed to spend promotional dollars against any of them, sources noted.
Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.
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